Agency: JOYCE
2023

Expert Collective

At JOYCE, we had to opportunity to create a logo for Koo Koo’s new variety show ‘Oh Yeah, Heck Yeah.’  This process included making mulitiple rounds of logos and light branding. The goal was to createa logo that was both eclectic and fun without being too childish, since the viewers spanned a fairly large age group.

CREDITS
    Nate Vrieze
    Rachael Kemp

SCOPE
    Branding
    Art Direction
    Design

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Expert Collective 1/Logo, Branding, Design
Primary wordmark and icon lockups




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